Writing Your Year-End Appeal Letter: A Hands-On Workshop

In Person Workshop- Liz Albert  ‘Writing Your Year-End Appeal Letter: A Hands-On Workshop’

September 25th, 1-4pm, at The Berkshire Innovation Center (Auditorium room)
Cost to participant: $95 per person
Participant Limit- 25-30

Wondering how to write an appeal letter that actually raises money—one that excites your current donors and attracts new ones? Ready to roll up your sleeves and finally get it done? This hands-on workshop is for you.

We’ll start by breaking down the key elements of a successful year-end appeal (and the all-important follow-up!). You’ll get practical tips on how to write in a way that connects, inspires, and drives action. Then it’s time to get writing! You’ll draft your own appeal letter and get supportive feedback through peer and group review. By the end, you’ll walk away with a strong working draft—and the confidence to launch your end-of-year campaign with impact.

Think of it this way-If you only get 2 donations out of your appeal letter, you’ve already paid for this workshop!

Facilitator:

Liz Albert has been involved with nonprofits for over 25 years, and was a development director for Mass Audubon for fifteen years before starting her own fundraising consulting and coaching business. She has experience in all aspects of fundraising, but is particularly passionate about working with executive leadership and development staff to help them tell their story and authentically connect with donors. She absolutely loves sharing her fundraising knowledge and experience and helping organizations raise more money to achieve their missions.